Youtube “Find My Audience” Tool
Project Overview
Youtube “Find My Audience” Tool
Collaborated closely with members of the YouTube team and agencies Firewood and Newfangled to create the “Find My Audience” tool, with the intention of helping marketers understand who their most valuable customers are on YouTube — and learn how to reach them individually with relevant messages. There were 950K total page views, 450K unique visitors, and 3.5K report downloads within the first few months of launch. Check out the final tool here.
Client
Youtube
Category UX / Visual Design
Role UX & Visual Design / Oversight
Agency Newfangled / Firewood
Team Think with Google / Youtube
Category UX / Visual Design
Role UX & Visual Design / Oversight
Agency Newfangled / Firewood
Team Think with Google / Youtube